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Monday, July 7, 2008

Decoding Design by Maggie Macnab



Decoding Design: Understanding and Using Symbols in Visual Communication is a new book that aims to discover the hidden meanings inside common corporate logos and designs. Having recently received a copy, it’s clear that author, Maggie Macnab, cares about presentation. Considerable expense was added to the print cost by showing a little interactivity on the front cover, as shown in the photo below.

Decoding Design

A little about Maggie Macnab:

Maggie is past president of the Communication Artists of New Mexico, teaches logo design and symbolism as visual literacy for designers at the University of New Mexico / Albuquerque, speaks for conferences and universities, and gives workshops on creating more effective, engaging and aesthetic visual communications based in universal principles.

She is passionate about design inspired by nature and the creative problem solving process.

You can view double page spreads of the book on the Decoding Design website, and I’ve also taken a few photos (shown below).

Decoding Design

Decoding Design

Decoding Design

Decoding Design

Decoding Design

Decoding Design

Decoding Design

Decoding Design

If you missed the short presentation video embedded at the top of this post, you can view it here on the YouTube website.

I wish Maggie all the very best with her latest design book. You can save more than 30% today on your own copy from Amazon.com.


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